Bold design meets a shifting skyline
- Unconventional Luxury Magazine
- Jun 23
- 1 min read

Desert Development: W Riyadh Arrives in the King Abdullah Financial District
Scheduled to open in 2025, W Riyadh marks a significant milestone for Marriott International as the W brand debuts in the Kingdom of Saudi Arabia. Located in the ambitious King Abdullah Financial District (KAFD)—the capital’s new business and innovation hub—the hotel is poised to redefine the standards of lifestyle hospitality in the region.
With 210 contemporary rooms and suites, the property blends bold architectural design with vibrant interiors that reflect W’s signature cosmopolitan energy. From curated playlists to immersive lighting and tactile design elements, every detail speaks to a new generation of travelers seeking both comfort and culture.
The hotel will also feature seven dining concepts, each designed to reflect a mix of global influence and regional character. From elevated street food to avant-garde fine dining, the culinary offering promises to engage Riyadh’s increasingly curious and design-conscious audience.
Wellness and leisure remain integral to the W brand, and the Riyadh property is no exception. Guests will find a full-service AWAY Spa, state-of-the-art FIT gym, and expansive WET Deck to unwind, network, and experience the city’s emerging social scene. A dedicated events floor will cater to both business and private gatherings, infusing each occasion with W’s bold attitude and high-touch service.
With Saudi Arabia actively redefining its hospitality and tourism strategy through Vision 2030, W Riyadh enters the scene at a moment of transformation, ready to engage a new, global clientele eager to explore the cultural and economic momentum of the Kingdom.
More than a hotel, W Riyadh stands as an architectural and lifestyle statement—a bold convergence of global sophistication and local ambition.